free guide, yours in one click

twenty ways to earn in the fringes of motherhood.

no business plan required. just possibilities.

grab my free list of 20.

download the guide →

free, instant download. no spam, just ideas and resources for moms building something small.

what's actually in it

a list of possibilities, not a to-do list.

you're not behind. you just haven't seen the options laid out in a way that fits a life with kids in it. read the 20, notice which ones make you lean in, and stop there.

01three filters before you read a single option
02find your fringe hours, the pockets that actually repeat
03things you already know how to do
04things people pay you to organise
05things you make once and sell repeatedly
06things that fit in 20 minutes and a phone
07shortlist two. only two, on purpose.
08the 5-question fit check
09one small step for this week
10what to do once you've picked a path

pick one. that's the whole assignment!

hey there, i'm calle

founder of the soft wealth mama

i've spent 8 years in the digital marketing industry: social media strategy in the corporate world, and the same work freelance now, from a kitchen table, in much smaller windows of time.

my income doesn't come from one neat little job title any more. client work gives me recurring income, photography lets me earn in a concentrated block of time, and digital products are the piece i'm building for the seasons when the other two don't fit.

now i write guides for moms who want to earn something of their own in the hours they actually have. no funnels, no team, no ad budget. just one small thing, started.